:root {
        --primary-red: #a81225;
        --dark-bg: #f4f7fa;
        --text-dark: #333842;
    }

    .lp-section {
        display: flex;
        justify-content: center;
        align-items: center; 
        gap: 40px;              
        padding: 60px 8%;
        background: linear-gradient(180deg,#ffffff,#f4f7fa);
        min-height: 80vh;       
        box-sizing: border-box;
    }

    .lp-section.reverse { flex-direction: row-reverse; }

    .lp-text-block {
        flex: 1;
        max-width: 560px;
        display: flex;
        flex-direction: column;
        gap: 20px;
    }

    .lp-title {
        font-size: 34px;
        font-weight: 800;
        margin: 0;
        color: var(--primary-red);
        line-height: 1.1;
    }

    .lp-paragraph {
        font-size: 16px;
        color: var(--text-dark);
        line-height: 1.6;
    }

    .benefit-list { list-style: none; padding: 0; margin: 10px 0; }
    .benefit-item { 
        display: flex; 
        align-items: center; 
        gap: 10px; 
        margin-bottom: 12px;
        font-size: 15px;
    }
    .icon-bolt { width: 18px; height: 18px; fill: var(--primary-red); flex-shrink: 0; }

    .lp-button {
        display: inline-flex;
        align-items: center;
        justify-content: center;
        background: var(--primary-red);
        color: #fff;
        padding: 14px 28px;
        border-radius: 12px;
        text-decoration: none;
        font-weight: 700;
        margin-top: 10px;
        box-shadow: 0 8px 20px rgba(168,18,37,0.2);
        transition: all .3s ease;
    }
    .lp-button:hover { transform: translateY(-3px); box-shadow: 0 12px 28px rgba(168,18,37,0.3); }

    .lp-media-block {
        position: relative;
        flex: 0 0 450px;
    }

    .lp-media-wrap {
        background: #fff;
        border-radius: 20px;
        padding: 12px;
        box-shadow: 0 20px 40px rgba(0,0,0,0.1);
    }

    .lp-video {
        width: 100%;
        height: 500px; 
        object-fit: cover;
        border-radius: 12px;
        display: block;
    }

    .video-btn-center {
        position: absolute;
        top: 50%; left: 50%;
        transform: translate(-50%, -50%);
        width: 65px; height: 65px;
        border: none; border-radius: 50%;
        background: rgba(168,18,37,0.85);
        color: #fff; font-size: 24px;
        cursor: pointer; backdrop-filter: blur(4px);
        transition: all .2s ease;
        z-index: 10;
    }
    .video-btn-center:hover { background: var(--primary-red); scale: 1.1; }

    @media (max-width: 950px) {
        .lp-section, .lp-section.reverse { flex-direction: column; text-align: center; padding: 40px 5%; }
        .lp-media-block { flex: 0 0 auto; width: 100%; }
        .lp-video { height: 350px; }
        .benefit-item { justify-content: center; }
    }
    
        :root {
        --rojo-institucional: #a0101b;
        --azul-oscuro: #002855;
        --gris-suave: #f8f9fa;
        --gris-texto: #455a64;
    }

    .seo-academic-section {
        padding: 80px 10%;
        background-color: var(--gris-suave);
        font-family: 'Inter', 'Segoe UI', sans-serif;
        width: 100%;
        box-sizing: border-box;
        overflow: hidden;
    }

    .seo-container {
        max-width: 1200px;
        margin: 0 auto;
    }

    .seo-header {
        text-align: center;
        margin-bottom: 60px;
    }

    .seo-header .top-label {
        color: var(--rojo-institucional);
        font-weight: 700;
        text-transform: uppercase;
        letter-spacing: 2px;
        font-size: 0.9rem;
        display: block;
        margin-bottom: 10px;
    }

    .seo-header h2 {
        color: var(--azul-oscuro);
        font-size: clamp(1.8rem, 4vw, 2.5rem);
        font-weight: 850;
        margin: 0 auto 20px;
        max-width: 800px;
        line-height: 1.2;
    }

    .seo-header .underline {
        width: 60px;
        height: 4px;
        background: var(--rojo-institucional);
        margin: 0 auto;
        border-radius: 2px;
    }

    .seo-grid {
        display: grid;
        grid-template-columns: repeat(auto-fit, minmax(300px, 1fr));
        gap: 30px;
        margin-top: 40px;
    }

    .seo-card {
        background: #ffffff;
        padding: 40px;
        border-radius: 12px;
        border-bottom: 4px solid transparent;
        transition: all 0.3s ease;
        box-shadow: 0 10px 30px rgba(0,0,0,0.03);
    }

    .seo-card:hover {
        transform: translateY(-10px);
        border-bottom: 4px solid var(--rojo-institucional);
        box-shadow: 0 15px 40px rgba(0,0,0,0.08);
    }

    .seo-card i {
        font-size: 2rem;
        color: var(--rojo-institucional);
        margin-bottom: 20px;
        display: block;
    }

    .seo-card h3 {
        color: var(--azul-oscuro);
        font-size: 1.3rem;
        margin-bottom: 15px;
        font-weight: 700;
    }

    .seo-card p {
        color: var(--gris-texto);
        line-height: 1.6;
        font-size: 1rem;
        margin: 0;
    }

    .seo-footer-text {
        margin-top: 60px;
        text-align: center;
        max-width: 900px;
        margin-left: auto;
        margin-right: auto;
    }

    .seo-footer-text p {
        color: var(--gris-texto);
        font-size: 1.1rem;
        line-height: 1.8;
    }

    @media (max-width: 768px) {
        .seo-academic-section {
            padding: 60px 20px;
        }
        
        .seo-grid {
            grid-template-columns: 1fr;
        }
    }